Paris—Amsterdam

We designed the merchandise for the trip, including the flag, caps, buffs, and postcards which we’d send to our cyclist friends. We knew this would be a windy ride and incorporated a weather vane into our logo, painted in the colours of the French and Dutch flags. Added to the logo was our official sponsor, KLM Airlines. The Dutch air carrier marked its 100th anniversary in 2019 and was kind enough to sponsor our flights to and from Europe.